Acerca de

Categories of Establishing Links

Networking is building relationships even before you need these relationships. It's difficult because we tend to do things only when we need to. But, for example, if you are going to run a marathon, you don't start running only on the day of the competition, do you? You remember the day of the race all the time and work hard, train hard to achieve your goal. It's the same with established connections: when you really need a new job or new clients, existing contacts will be your key to success.

By qualifying your contacts, you can distribute them into five different subgroups within your network, try not to mix them and imagine them as an inverted pyramid.

1. Database


Everyone in your network with whom you interacted (via email, phone, speech, Rolodex, Twitter). This is the largest group.

2. Network


Your friends and family, fellow students, or business network are certain subgroups of people you trust. Their number rarely exceeds 200 people. To check who exactly is on your network, try calling. Those who immediately call you back are online.

3. A narrow circle


Ideally, there are about 50 people who can change every year. They give unbiased assessments of your career.

4. Personal advisory council


5-6 people with whom you are very close, and who can be your competent adviser not only in career matters, but also in life in general.

5. Friends, family and close people


The most obvious group: those who probably love you. For something or just like that.