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Our Mission

At YNBC, our mission is to revolutionize businesses across the Asia-Pacific region through exceptional management consulting services. We are dedicated to empowering executives and young professionals with the expertise, strategic insights, and invaluable connections they need to drive transformative growth and success in today's dynamic business landscape. As a trusted partner, we provide tailored solutions, optimize operations, and enhance strategies, enabling our member companies to thrive and outperform their competitors. With a relentless focus on excellence and a commitment to fostering the next generation of leaders, we strive to shape a vibrant and prosperous business community in the Asia-Pacific region, driving innovation, and setting new industry standards.


The second mission of YNBC is to cultivate effective social and labor relations that drive heightened competitiveness and increased income generation for enterprises. We achieve this by enhancing labor productivity, ensuring job security, fostering professional and career growth, and facilitating comprehensive employee training and self-development. Our ultimate objective is to improve the quality and standard of employees' lives while striking a reasonable balance between work and leisure.

YNBC is dedicated to promoting sustainable development among independent and responsible companies within the Asia-Pacific region. By aligning with long-term economic interests, we aim to foster social peace, security, and the well-being of individuals, while simultaneously preserving the environment and upholding human rights.

In pursuit of our mission, we endeavor to maintain a harmonious balance between the interests of owners, management, the state, employees, suppliers, consumers, public institutions, and other stakeholders affected by the activities of YNBC members. By promoting collaboration and mutual respect, we strive for the overall improvement of all parties involved.

Organizational Structure

The governing body at YNBC is a council composed of the president, representatives of each country and the advisory board. The council meets at least once a year and administers the affairs of the Committee, pursues its objectives, implements its policies, and promulgates rules and regulations in accordance with the YNBC's Policy.

  1. President

  2. Vice-President

  3. Advisory Board

  4. Representative

  5. Member

The President serves as the chief executive and presiding officer of YNBC. He is responsible for leading the Board and focusing it on strategic matters, overseeing the Group’s business and setting high governance standards. He plays a pivotal role in fostering the effectiveness of the Board and individual Directors, both inside and outside the board room. The President is also responsible for ensuring that there is effective communication with the AMs, acting as a sounding board for the Group CEO and representing the Group externally. 

The Vice-President is responsible for supervising formal assessments of the Advisory Boards' operations and for approving the resulting report. The Vice-President interacts with the President to establish the agenda of Board meetings.

The Advisory Board, whose members include the president, representatives of each country and VIP members of YNBC, suggests measures for the improvement of the association and its structure; offers solutions to problems whenever they arise; and gives advice on matters where such is sought by the officers of the Committee.



YNBC recognizes the need to assume greater policy role in the region in order to:


  • Promote a business environment conducive to creating better business opportunities, promoting intra-regional trade and investments, and serving the interest of YNBC members

  • Provide a forum for members to ventilate issues, share information, and communicate their views with each other, and recommend solutions

To achieve these objectives, YNBC regularly prepares position papers and policy statements on issues which are of concern to, and are critical for the development of, the region’s business sector; propose approaches on how these issues may be resolved, and help formulate policy statements articulating these issues and their recommendations which, with the approval of the YNBC Council, will then be submitted to the appropriate regional or international body for consideration.

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