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Balancing Success: The Influence of Feng Shui in Asian Corporate Culture


Nowadays most people have heard of Feng Shui and a lot of them have even tried to implement it in their homes. Today we are diving deeper in this very old Asian practice in order to discover how it affects business culture in the region.


First things first, Feng Shui is a Chinese design and architecture technique according to which the living space has to be established in a way that is harmonious with the environment. It originates from a Chinese book, I- Ching (Book of change) that was written about three thousand years ago. Feng Shui is inextricably related to chi, which signifies the energy flow, the vital force.


People often underestimate how important this theory is for Asian businesses. Companies use it because they believe that by following its principles they will secure themselves a good energy flow and therefore harmony and prosperity. In fact, businesses are rumored to spend a considerable amount of money in order to hire specialized consultants who can help them to optimise their space in accordance to Feng Shui.


Overall, Feng Shui affects businesses in two manners. Firstly, they try to seek auspiciousness and therefore they think that shaping the architecture and the design of their offices in a way amicable to Feng Shui they enhance the company;s good fortune. Secondly, Feng Shui conveys a very important message for a corporation's image, since it demonstrates that the business cares about traditions and customs and therefore can be relied upon.


In conclusion, it's astounding how this ancient theory lives on and still affects corporate culture to such an extent nowadays. It is a true testament to the respect for traditions that is so greatly appreciated in the region.


By Maria Zoi Michailidou - Corporate Culture Correspondent at YNBC

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